We all want to engage our friends, our audience, our clients, our tribes.
Much like a cocktail party, we want to talk to people, make new friends, network, share useful information so interaction with you is seen as beneficial and people will come back for more.
Twitter is a great tool for achieving this engagement. It is everywhere, millions of people are on it, including a lot of the people you want to interact with. Besides being a tool for carrying conversations, I find it is a great way to provide information I come across during the day. I get email messages that are worth sharing, I have insights that I want to convey to other people, and I subscribe to a myriad of RSS feeds that provide me with lots of information worth sharing. Twitter provides a great way to easily share all of this with my relationships.
I find, however, that it is a bit hard to take full advantage of Twitter based on my daily workflow and schedule. That’s where today’s tip, Buffer, comes in handy.